Archive for February, 2009

Social Media Planning

Without a carefully articulated social media plan to achieve your goals, it is better not to start than start to join all the social media sites you can and not participate in them.

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How We Started

Cyentist was born on a cold, snowy evening in February 2009 on the streets of Lower Manhattan.  Earlier that day, I was attending a small business summit, where more than 200 entrepreneurs from New York City came to learn from some of the biggest tech firms in the world.  The subject matter was about how to leverage technology to run a business more effectively.  At the end of a panel

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