Are you connecting?
Posted on Apr 16 in Social by Sean P. DillonThe video below is without a doubt one of the most amazing things anyone has ever pulled off. The inspirational value alone is priceless. If you research the making of this video you’ll see some of the ideas the creators implemented to make it happen.
More companies need to think like this. It is not about selling, it really is about people. If you can win someone’s attention through a connection that is real then your brand will be stronger for it. Brands are strengthened one fan at a time. Are you still just trying to make sales, or are you connecting?
How can you, on a smaller scale reach out and connect with someone to the point it makes their day better? Idea sharing is welcome in the comment section below. I have a few to get things started:
1. Read some of the things people are posting on Twitter. They took the time to send 140 characters or less about something going on in their life. If you are interested or see an opportunity to do so, why not send a message and ask about it? If they respond to you, respond back. Do this with several people.
2. Click “I like it!” on your StumbleUpon toolbar when you visit a site that you think is valuable. Or save it to Digg or Delicious or whatever else you use. Then let the owner of the site know you did so and compliment them. Continue the conversation.
3. If you’re trying to connect with new friends on Facebook, send a short, quick personal note first. End it with a question. You’d be surprised how this can open the door to new connections. Ask if you can add them as a friend once you begin a solid exchange.
What are your susggestions?
